How do you know when a campaign is maxed out on its ROI? I don't want to start a new campaign until i know this one is just about matured in it's overall development. How do you know how many sales you should be getting at the height of the campaign's effectiveness? -jay
Easy answer: Never. It's never maxed out. There is always day parting, seasonal bidding and position preference. "How do you know how many sales you should be getting at the height of the campaign's effectiveness?" That depends on your market, time of year and many other factors.