when buying or selling ranking services, how to quote a price for a keywords. Does it depend on how difficult to achieve then quote a price ? If yes, how to judge the difficulty of a keywords ?
I would reference the keywords and see how many hits show up in major search engines. The more the better. For difficulty, base it on the depth of each subject. Example: the keyword "Toast" is easy, but "toasting" can be somewhat perplex.
its depend on: niche of the site structure of the site time table : (how long your request and possibility to rank) and the process it take..
Personally I would just charge for your time. Give the customer a detailed list of exactly what you will be doing, how much time it will take, and your hourly rate. I would avoid guarantees. If you insist, then use a keyword difficulty tool like the following from Randfish: http://www.seomoz.org/keyword-difficulty
Thank you for your feedback. thank you, yfs1. Since you can't guarantees rank,general speaking, could you guarantee first SERP ?