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What's YOUR IPU?

Discussion in 'General Marketing' started by Asian Playboy, Feb 7, 2006.

?

What's your IPU?

  1. < 0.02

    15 vote(s)
    38.5%
  2. => 0.02

    8 vote(s)
    20.5%
  3. => 0.10

    6 vote(s)
    15.4%
  4. => 0.30

    1 vote(s)
    2.6%
  5. => 0.50

    5 vote(s)
    12.8%
  6. => 0.75

    0 vote(s)
    0.0%
  7. => 1.00

    2 vote(s)
    5.1%
  8. => 1.50

    0 vote(s)
    0.0%
  9. => 2.00

    0 vote(s)
    0.0%
  10. => 5.00

    2 vote(s)
    5.1%
  1. Jim_Westergren

    Jim_Westergren Notable Member

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    #21
    On one site I have about $1-3 IPU. But that is because I sell SEO services on that site :) and the visitors are not many, but all insterested in SEO.
     
    Jim_Westergren, Feb 8, 2006 IP
  2. thewindmaster

    thewindmaster The Man with the Plan

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    #22
    I am making almost $1 per unique in revenue but only about .20 per unique in profit
     
    thewindmaster, Feb 8, 2006 IP
  3. HalfAgain

    HalfAgain Peon

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    #23
    .07 per unique? that's great. I'm not even sure I want to figure mine out :)
     
    HalfAgain, Feb 8, 2006 IP
  4. KingSEO

    KingSEO Peon

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    #24
    Then your stats package is broken. Unique users for a month is the number of ips + some formula.
     
    KingSEO, Feb 9, 2006 IP
  5. BadLuck

    BadLuck Peon

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    #25
    Last month: $1.07
    This month to date: $0

    I guess i am in a tricky market :)
     
    BadLuck, Feb 10, 2006 IP
  6. pcunix

    pcunix Peon

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    #26
    According to the poll so far, a lot of us aren't making the kind of money Shoemoney says we should.

    I have around 6,000 uniques on any weekday. According to Google Analytics, 90% or more are new (though I've only had GA running for two months, so maybe it's a little less). My IPU is about 3/4 of a cent.

    So are those of us not even close to 2 cents doing something wrong or is Shoemoney overly optimistic? Somehow I feel maybe it is us?

    If anybody could tell me what (non-sleazy) things I could do to get up to 2 cents per IPU, I'd hand them a big fat check..
     
    pcunix, Feb 14, 2006 IP
  7. KingSEO

    KingSEO Peon

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    #27
    Most likely not. Try to diverse your income. Affiliate links to returning users for instance. Working with affiliates is hard, but can earn you some extra cash besides adsense in the long run. I myself earn around 10-15% of what I get from adsense on affiliates. I dont spend much time fiddling with it though.

    By affiliate I dont mean those MLM-schemes. Think Amazon.
     
    KingSEO, Feb 14, 2006 IP
  8. pcunix

    pcunix Peon

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    #28
    I do some Amazon for variety, but it's never been worth much - maybe $30 or $40 a month at the most.
     
    pcunix, Feb 15, 2006 IP
  9. KingSEO

    KingSEO Peon

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    #29
    Then try to further diversify your income.

    CPM advertising - it doesnt have to affect your CTR overly negative. You can problably find a good price for a _extra_ banner somewhere you sell via paypal.
    Offer services - offer a unique service, information via sms, a locked section on your site etc. Take payments via SMS or Paypal.
     
    KingSEO, Feb 15, 2006 IP
  10. pcunix

    pcunix Peon

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    #30
    Oh, sure, I sell other stuff through the site. I thought Shoemoney meant that ad network advertising should be worth 2-9 cents per ipu. If we're supposed to count *all* income then I'm well into that range.
     
    pcunix, Feb 15, 2006 IP