If you do it right it's relatively easy to get 15% CTR and STILL HAVE CONVERSIONS...because traffic that doesn't convert doesn't take you anywhere.
cool i think the CTR is should be around some decent fig. (Correct me, if im wrong). I have a CTR of nearly 5% with google
Intersting numbers, thanks for sharing. How do you mostly manage to get the best ratio? - changing ad text? - switching keywords (pick up unpopular ones...)? - your ads are running on specific websites or anywhere (just keywords targeting)? ...
80%. But that's just bidding on the company name, when it doesn't rank naturally, and has recently been running an advertising campaign. Obviously it varies from campaign to campaign and from position to position, but in the lower positions (7-10) I aim for a minimum of 2% - 3%, middle positions (4-6) I try to get at least 3% - 5%, and the top positions (1-3), I'm looking for 5% - 10%. But these are just ballpark figures. If the other adverts are all excellent it's a lot harder than if they are rubbish. And how well my advert/site matches the keyword is also a factor...
hehe, I'm guilty of making that number up....I have no idea what my best ctr is. I have thousands and thousands of ads that cover the full spectrum. I'm sure 93% is in there somewhere
Mine is around 1% and it was like that for 2-3 years, and spent a lot of money on adwords in the past.
For a long time now I have been following Perry Marshel's strategy. I do have an ad out there that was getting a 3% CTR over the course of a few weeks but just this last week all most of the keywords went up in price so my ctr went down. Over the long run if I get a a 1% ctr I am very happy.
about 15% for a top position (yellow box) ad, totally relevant, geographically targeted its hard to get any higher than this because a lot of people (probably most) don't look at the ads