Whats the minimum Quality score one should have..

Discussion in 'Google AdWords' started by xxweekxx, Oct 22, 2008.

  1. #1
    Right now im 7/10 for all my campaigns/keywords..

    Is that ok? :confused:
     
    xxweekxx, Oct 22, 2008 IP
  2. magda

    magda Notable Member

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    #2
    This is getting silly.
    Put a number in front of a load of webnerds and they go nuts.
    It's a guideline - nothing more.
    The important figures are your click through rate, and even more important - your return on investment.
    A 10/10 keyword that doesn't make you money is pointless.
    Does your 7/10 get results?
    Y/OK
    N/Not So OK
     
    magda, Oct 22, 2008 IP
  3. PPC-Coach

    PPC-Coach Active Member

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    #3
    Bingo Magda!

    Everyone wet their pants when adwords starting ranking out of 10 instead of "poor, ok, good, great" or whatever the hell they used to use. The truth is no change was made to their system except changing from a word system to a number system. (I'm sure they screwed with their algo too to try to crank more profit out). QS does matter, but if you're profitable at 2/10 then 2/10 is good in your case.
     
    PPC-Coach, Oct 22, 2008 IP