What's the biggest increase you have seen based on changing the placement or color of your adsense? For example if you moved adsense to the top of your page, did u go from $3 a day to $10 day just from one move. I'm asking this because i'm very skeptical of doing stuff on my website but if i can see double results it may be worth it. I'd like to hear what everyone thinks
I have seen a 200% increase on some of my moves from double digit days to triple digit days. You can't be super conservative in this business. You need to take some chances. If you don't make any changes at all and just sit and contemplate, you won't see any change at all. If you are currently having single digit days, a couple of days at a lower single digit won't make that big if a difference. Be wild, make some changes!
If you're worried about it, set up a different channel and move the ad, change the colours etc. and see how it does.