hi, i had joined chitika 1 week aga and got 500 impressions but chitika's account displays only 40 or 50 impression.. whats happening with chitika is it bad or good/.???
Chitika impressions only count on search traffic and only if they have an inventory for that specific searched keyword. I've experienced this myself and contacted their rep, which explained that in my specific niche they don't have a ton of advertisers quite yet. So, their ad ONLY displays when they have inventory to show and ONLY from search engine traffic. This would seem to explain the discrepancy you are experiencing. In addition, I'm only seeing about 50% impressions compared to my actual site statistics.