1. Advertising
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What's a good percentage to charge a client to manage their PPC campaign?

Discussion in 'Pay Per Click Advertising' started by mqs1000, Mar 5, 2014.

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  1. #1
    Is charging clients to run their Adwords campaign by using a percentage of their budget a good idea?

    What is a good percent to charge?

    Can a person learn quickly how to run an effective Adwords campaign or is there a large learning curve and a lot of experience required?
     
    mqs1000, Mar 5, 2014 IP
  2. Mscott536

    Mscott536 Peon

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    #2
    I have seen people charge 10-20% of spend for accounts spending 1-5k a month. As the spend increases you usually make less of a percentage. More experienced users can charge by the hour.

    The hardest challenge is not running campaigns, but building campaigns that will run well. I would suggest looking for a boss/mentor to learn from and help out on their accounts.
    If you are good with excel or other analysis tools you should be able to learn intermediate skills within a few months.
     
    Mscott536, Mar 6, 2014 IP