Whats a good CTR for a Large site, Entertainment niche?

Discussion in 'Placement / Reviews / Examples' started by Remotay, Oct 30, 2007.

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  1. #1
    Curious what kinda CTR large sites get for entertainment niche. Anyone know? Especially if audience is mostly kids.
     
    Remotay, Oct 30, 2007 IP
  2. nuruddeen710

    nuruddeen710 Peon

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    #2
    Wrong forum me thinks
     
    nuruddeen710, Oct 31, 2007 IP
  3. Nelegal

    Nelegal Peon

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    #3
    2$ - 3$ for 1000 impressions must be right for your site
     
    Nelegal, Oct 31, 2007 IP
  4. p1kachu

    p1kachu Peon

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    #4
    Yes, i'm agree, and check your HPK too
     
    p1kachu, Jul 16, 2009 IP
  5. highintensity

    highintensity Peon

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    #5
    depending on the nature of the entertainment...i'm guessing gossip/TMZ/perezhilton type stuff 3% altho there are so many other factors including placement, SEO and news
     
    highintensity, Jul 16, 2009 IP
  6. K_Kes

    K_Kes Banned

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    #6
    And industry avg click through rate is about .02.

    My opinion, you should always just look at the data. If you KNOW FOR A FACT your demographic is children, the right ad placement and the right content will make the CTR spike for unique visitors and then drop for return visitors. (Kids click stuff for no reason.) You never ever have to assume anything about the online behavior of your traffic. You can always see what they are really doing by looking at the data. Combine the site overlay with the unique vs return visitors.

    If you think you should be getting a higher CTR because of the traffic then experiment.
     
    K_Kes, Jul 19, 2009 IP