This is something that I really doubt will be able to transform the writing potential of online ads. IMO, it sux.
Well, he mention that his English is bad in his profile and he is from Fakistan. yes Fakistan . but his ads are well placed.
I don't think it is ever going to be popular, but I didn't mind it. I think it's a great attempt at humor for someone who is not a native English speaker.
The attempt at humor is good .. but then the content should gear toward humor too. In fact I think that you'll need way more creative content - even if that's in BAD Inglish, to keep this thing alive.