1. Search http://inventory.overture.com/d/searchinventory/suggestion/ to get a keyword phrase to aim for. 'cheap free' by itself only got 74 searches last month. 2. Change Your Page title to your chosen keyword phrase. 3. Add an H1 tag around a page title with your keyword phrase in it. 4. Add your keyword phrase twice in the page content - once in bold. 5. Add '(c) Copyright Your Keyword Phrase' at the very bottom of your page. 6. Get good, relevant links to your site - 50% using your keyword phrase, and 50% a mixture of other phrases.
Regarding 5. Copyright your keyword phrase, i wouldn't have thought that possible, maybe im misunderstanding something.