Some SEO Professional say that content marketing while other say Social Media engagement is the key. I think that both are the important factors. What you think?
Social proof will play a large role in it, that way search engines essentially know what people are wanting to read.
Yes, everything will most likely revolve around social signals. And probably a lot more trends towards authority-type sites as well.
I think, content would be the king of future but search engine will also consider social factors in a website. But if your content is good enough you will not need to work hard for the social marketing as your visitors will be the one who will be doing this for you and in results search engine will respect your website. Thats how i think content marketing would be more important.
You can combine both SEO and SMO (social media optimization) to get max results for your business. SEO can be used for attracting visitors to your site for first time. Then you need to build brand awareness of your business through SMO for long term.
Unique Content is Important for website to Rank on Search Engine. But for awareness Or popularity and making Brand we can use SMO (Social Media Optimization). In whole summery Content Or Social Media both are Important for Website.
We cannot ignore both content marketing and Social Media Optimization because after penguin update, Google enforce in unique and informative content for users and say Content is the king..In other word, Google start to give priority to Social Media Optimization in Ranking Factor and Visitors Traffic...
Both social media and content marketing are important. Social media used to get popularity and increase traffic where site related content or backlinks exists. Content is helpful to site and have long life on search engine.
in now a days social media is important as well as the web advertisement to drive traffic. Last but not least content will be the main key in future and forever as without healthy content it is something like a war without good and latest weapons.