What tools are used for reporting SEO results?

So if you are doing SEO as a profession and have clients that you need to report your SEO efforts about their site to, What tools do you use to easily show them exactly what has been done, ranks in traffic, keywords ranked for ect?

I would like to see what are all the different options available.

 

Now there are a bunch of traffic estimation services (like Alexa, Compete, Quantcast, etc.) from where you can obtain statistics (page views + unique visitors) of almost any website for free but is the data accurate? I did a rough comparison using actual data from Google Analytics data and here are the results:


1. Alexa - Alexa won't tell you the actual page views of a site but an estimate of the percentage of Internet users that may have visited your site during a given period. Now assuming that the number of Internet users did not changed drastically in the past 6 months or so, a site's reach as determined by Alexa can be proportional to the unique visitors.


Verdict: The Alexa chart pattern for my blog is fairly similar to Google Analytics which is actually very surprising.


2. Trends for Websites - Google Trends uses data from Google search, Google Analytics and other third-party market research services. Since Google search is the largest source of traffic to most websites (especially those in the tech domain), Trends for Website can give a fairly accurate estimate of site traffic.


Verdict: Google Trends estimation of "daily unique visitors" can get very close to actual numbers but the only problem is that Trends doesn't provide data for low-traffic websites.


3. StatBrain - This is the only service that claims to provide a count of daily visitors to any website. StatBrain does so using data from a number of external sources like Alexa Rank, backlinks in Google, location of web server, etc.


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Google Analytics is great. It shows you what keywords are bringing in traffic, how much organic traffic you're getting, and much more.

Could also use a tool such as seoserp.com to check your actual rankings.

 

Hey Abbey! I am confirming Preneur's advice for Google Analytics! It is a wonderful tool and it can be broken down easily from day to week to month. Good luck!

 

Try Google Analytics or Alexa. They are most popular choices nowadays.

 

Alexa is best reporting seo results.

 

Use Google Webmaster Tool and Google Analytic. Google providing free analytical service to anyone. Use Google resources to create effective result sheet. Your client definitely going to happy.

 

Google analytics is the right option to share SEO progress or seo efforts report. From Google Analytic account your can customize the reporting sheets which your want to share with your client.

 

I use Google Analytics, webmaster tools and Awstats combined to give me a complete idea and make sure everything is working

 

Google Analytic is the best tool to understand the report of SEO work done for the site.

 

I do use Google Webmaster tools, Google Analytics, Alexa, Quantcast, sitemeter and Comm100 Visitor Monitor (for real time tracking and reports).

 

Hi, You Can Use Google Analytic, Web master Tools also Check Alexa Rank.

 

I think Google analytics is the best tool!

 

I use the following:

Google Analytics - Traffic & Content Analysis
Woorank, Seobrowser - For website Statistics
Rank Tracker - Rank Status