Link exchange can be both angel and devil, depends on how selective you are. The most issues with link exchange is bad-neighborhood linking. Google and other search engine claimed you can select who you can linking to, that's mean the link is under your control and if you are linking to bad websites, you are doomed. However, if you are selective - link exchange is still be useful to get both ranking and traffics. There are some other ways to build links in legit and clean - Article submission and marketing strategy - Become Guru or an Expert in specific niche. Your website would be referred as a sources. seobook.com / seomoz.org are good example for this linking strategy. - Web Directory Submission
For back link, you need good quality back-links and need proper anchor text and link of your site. You can do article submission, social bookmarking, directory submission
Back links are related your site and directory submission ...article submission... and social book marking are also helps you.
I did socialmarker.com and socialposter.com for bookmarking and also posted valuable comment on top blogs and forum thread but still i am confused this is only to do search engine optimization My aims to beat top classified site in world when ever i check top site backlink then i found more then 3 lac to 10 lac , i not able to understand what i do , how i success my website ? to beat 3 lac to 10 lack back link , it;s very tough for me i m very confused i beat to top site
Reciprocal links were once very powerful and a few links would do wonders on the net. This has changed dramatically and nowadays the one way backlinks are really the ultimate ways of promoting websites for the search engines. Of course exchanging links with a handful of websites could still be nice.
submit your site on high PR sites, do link exchange. Do article submission ans also use social bookmarking and forum posting.
Create content and hyperlink back to your site. Use web 2.0 properties,write articles, start a blog and make a new post every day. Make sure content is unique and high quality. There are sites you can buy backlinks from but be careful with this. some don't give you links from quality sites, or create all of the links at once and this doesn't look natural. Google will penalize your site for this.
Write press release that allow you to insert link on the press body, but find press release that will indexed to google news. Then every sites sindicated to google news feed will 'contaminated' with your link. This is viral links.
You can get backlink from article directories, forum, social bookmarking. All should be do follow and high PR. Find here: getfreelists.com
For getting good backlinks for the site you must use the techniques like social book marking, forum posting, blog commenting, Directory submission, Article submission, press release, squidoo. Also make use of the link building techniques to get good backlinks.
There are plenty of things to do to create back links. you can do social book marking, directory submission, forums, blogging and so on.
I would say the best ways would be social bookmarking, forums and article submissions among many others.
One thing you should keep in mind is that always check and remove those broken backlinks which will make the referring site look bad.