What to charge for a banner in blog newsletter

Discussion in 'General Marketing' started by aleiderman, Nov 14, 2007.

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  1. #1
    Hi,

    How much do you think I can charge for a banner ad in a blog newsletter with 6K subscribers?

    The reason I'm asking is because I'm receiving a good bunch of requests for placing private banners for the holiday season.

    Currently running a CJ affiliate campaign on the newsletter, but would like to hear some numbers before deciding a switch.

    Thx!

    AL
     
    aleiderman, Nov 14, 2007 IP
  2. koolzie

    koolzie Peon

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    #2
    hmm what topic is it on?
     
    koolzie, Nov 14, 2007 IP
  3. aleiderman

    aleiderman Peon

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    #3
    The blog covers a regional financial niche.
    It gets about 18-20k daily views with about 12k daily uniques.
    Email newsletter run using feedburner with over 6k subscribers.
     
    aleiderman, Nov 14, 2007 IP
  4. rushy

    rushy Peon

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    #4
    Use an Ad Value Calculator such as the one over at www.zytch.com.

    It automatically tells you what your site is worth to advertisers using web stats such as google's PR and Alexa's Traffic Stats.
     
    rushy, Nov 15, 2007 IP