What should I do with this advert?

Discussion in 'Placement / Reviews / Examples' started by eKstreme, Mar 1, 2006.

  1. #1
    I have a link unit on one of my pages. I looked at it's all-time stats today, and saw that it accumulated more than 17000 impressions with a measly 0.1% CTR. So I have three ideas on what to do, and I would like your opinions:

    1. Completely remove the advert. This school of thought descends from user-friendliness and trying to avoid smart pricing.

    2. Replace the advert with a better-performing one. What would I replace it with?

    3. Keep it. Hey, it's earning a bit of money, so why mess with it?

    So what do you think I should do? Thanks in advance :)
     
    eKstreme, Mar 1, 2006 IP