How successful is everyone with content search? Also, if the ad had NO Search, what kind of traffic have you used then? Just wondering.
I'm a PPC only kind of guy. Although a couple years ago, I made some videos for youtube and such with a 'visit my website' type thing at the end of the video. I made about $1500 on that, but I like PPC better.
Both from research and personal experience, I find that content search traffic converts much lower than search network traffic, so I generally turn "content" off in Adwords. If the offer is "no search", the alternative I prefer is article marketing. Although SEO generally is a long term thing, if one of my existing sites fits well with an offer, I have been creating landing pages there, in hopes of converting the existing traffic, or else getting indexed relatively quickly for longer tail search terms. Since I only have been back to promoting Azoog for about 3 days, the above is mostly theoretical at this point (but I have a few sales so far ), but conceptually applies to overall marketing strategy with any aff or CPA program for me anyway.
Mainly on search network, but i do get content traffic too for some market, but there's always a debate about content traffic, it works but constant tweaking on excluding bad domain is needed. Thomas
Sorry, I sorta missed the search vs content nature of the question. I'm 100% search on about $1800/mo spend.
I am mainly search. I have done some content stuff with some success. I am working on that campaign mainly because it makes me the most money and i am targeting it in the content.
I tend to stay away from content but I have had some success with very tight niches. It seems to come and go though so I have it turned off right now.
"Also, if the ad had NO Search, what kind of traffic have you used then?" Email, not "newletter marketing" but real email marketing is what you can (and I do with networks that do not allow search traffic on certain offers.)
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