I am currently turning an average of a 100% ROI... Sounds good.. but I am in a fairly niche market and spend about $40/day and average about $80/day in sales.. Trying to figure out how to bump this number up and the only thing I can think of is working on my conversion? Have tried adding keyword in the past but having less targeted keywords kills my conversions.. Feedback?
feedback. i dont know if your roi its ok, but if you cant improve more it, you should also advertise on ypn and msn. so you can triple your earnings. with the same terms.
Maybe you could try creating more adgroups with only 20 tight keywords or you could try to promote a similar product and try to duplicate the results. As you know google rewards relavence above almost everything else.