What is your google dependency?

Discussion in 'Google' started by doradora, May 3, 2011.

  1. #1
    We all depend on google's various services, the most important ones being Google Search and Google AdSense. Unfortunately, if google decides not to work with you on any of the above two services, you are affected a lot resulting in loss of revenue and possibly going out of business. The worst case scenario is when you lose both services in the same time or in a relatively short period of time. Are you prepared for this? Have you ever calculated what is your google dependency? It is quite simple. Let's suppose you receive 60% of your traffic from google and 30% of your revenues are coming from AdSense. In this case, your google dependency (if all other aspects are linear and all traffic is treated the same) is calculated this way:
    100% - ((100% - 60%) * (100% - 30%)) = 72%

    So, your google dependancy is 72% because if you lose your search traffic and your adsense revenue you remain with only 28% of your previous revenue!

    This can be even more striking if your google traffic is 80% and your adsense revenue is 80% as well. In this case your google dependency is 96%!

    So, what is your google dependency?
     
    doradora, May 3, 2011 IP
  2. techabsolute

    techabsolute Well-Known Member

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    #2
    45% is my dependency on Google.....
     
    techabsolute, May 3, 2011 IP
  3. dairyman

    dairyman Notable Member

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    #3
    I get about 75 percent of my traffic from google and more than 80 percent of my earnings come from adsense...
     
    dairyman, May 3, 2011 IP
  4. WebDev Solutions

    WebDev Solutions Well-Known Member

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    #4
    81% traffic from Google, 40% earnings from Adsense.
     
    WebDev Solutions, May 3, 2011 IP
  5. John_Marshal

    John_Marshal Peon

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    #5
    more than 80% from google.. and it is good traffic generator... also from google imgres...
     
    John_Marshal, May 5, 2011 IP