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What Is Your Biggest Digital Marketing Challenge in 2015?

Discussion in 'General Marketing' started by Ethan Alvin, Feb 18, 2015.

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What is your biggest digital marketing challenge?

  1. Lack of Resources

    57.1%
  2. Lack of Knowledge

    28.6%
  3. Lack of Time to Keep Up With the Changes

    14.3%
  1. Ethan Alvin

    Ethan Alvin Active Member

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    #21
    You're spot on. That is why it is essential to be part of a community that spurs each other on!
     
    Ethan Alvin, Feb 28, 2015 IP
  2. Jose Rodriguez

    Jose Rodriguez Peon

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    #22
    Paid traffic like PPC and solo ads are one of the best ways to start growing your online business, but if you are not making an income online already, this can be pretty challenging, especially when you need monetization techniques and cpa offers to turn your subscribers through these paid methods, into actual buyers
     
    Jose Rodriguez, Mar 3, 2015 IP
  3. Ethan Alvin

    Ethan Alvin Active Member

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    #23
    I concur! Having started from a low budget, I've learnt that investments are needed to speed things up and bring your business to the next level. The fastest way to get results is still through paid advertising, which brings you more quality leads.
     
    Ethan Alvin, Mar 3, 2015 IP
  4. Arjunrishi

    Arjunrishi Banned

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    #24
    My challenge is to writer quality content and engage my reader more, i think i m doing it little bit. Hope, it will continue in future.
     
    Arjunrishi, Mar 7, 2015 IP
  5. Ethan Alvin

    Ethan Alvin Active Member

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    #25
    At least you're on a right track to know that you've to provide quality content! Keep working on it! You'll get better over time.

    It is all about taking actions!
     
    Ethan Alvin, Mar 8, 2015 IP
  6. TB Ann

    TB Ann Banned

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    #26
    Lack of resources probably. Its challenging to actualy make decision makers of a company to engage online. probably if I can mine their emails
     
    TB Ann, Mar 8, 2015 IP
  7. Ethan Alvin

    Ethan Alvin Active Member

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    #27
    Well if you're talking about B2B, you could try LinkedIn, and don't underestimate the power of Facebook ads.

    You should spend some time understanding your target group (e.g. where they hang out online), as opposed to solely depend on emails.
     
    Ethan Alvin, Mar 8, 2015 IP
  8. wrekoniz3

    wrekoniz3 Well-Known Member

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    #28
    I would say the last 2 months in the industry as far as banner display has been 2 of the worst months I have seen possibly ever...as far as rates, demand, etc.

    As with every year, the main and most important challenge is surviving to the next.

    But keeping your feet on the ground, head up, eyes and ears open, looking for potential changes, getting in on new marketing trends EARLY, never losing sight of the end game, and focusing on results are the key points to survival. I can give you a 300 page book on how to survive, but it takes 1 thing to stop you right in your tracks.

    #1 difficulty or challenge I see this year (2015) so far, is client education, client knowledge, transparency, all of which translates into client retention. Right now, rates are low industry wide for banners, as a result, client retention is the worst we have seen it in years if not ever and is like that across the industry at the moment.
     
    wrekoniz3, Mar 9, 2015 IP
  9. rose@youzign

    rose@youzign Member

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    #29
    After the amazing product launch we had for our best graphics tool last month, we need to keep up with a lot of customer service stuff and keep our web reputation positive all throughout. For these challenges, our team is trying out two new tools helprace support and community portal and web.mention.com . Has anybody tried these tools yet? thanks!
     
    rose@youzign, Mar 30, 2015 IP
  10. Dave Best

    Dave Best Member

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    #30
    My biggest challenge right now is building a responsive list with buyers. I want to grow my list to 5000 by the end of this year and am currently taking multiple courses to achieve this. There is so much information out there and it is hard to take it all in at times. But most of the successful IMers give the same blueprint to build your list.
     
    Dave Best, Mar 30, 2015 IP
  11. Resource9

    Resource9 Member

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    #31
    As we all know that social media is the most important platform for promoting any type of website. My challenge for the year 2015 will be to work on social media automation. If your website brand is seen across various social websites, then you will surely get a lot of advantages.
     
    Resource9, Mar 30, 2015 IP