what is URL Optimization?

I want to know what is URL Optimization and how can be done it easily?Please discuss proper way about URL optimization.

 

Making sure your site's URLs are clean, tidy and relevant.

Example:
yourdomain.com/index.php?id=235435&content=fde54&t=34tjd (this is bad)
yourdomain.com/search-engine-optimisation/url-optimisation.html (this is good because the keywords relevant to page are in the url therefore it is search engine friendly)

Consider yourself searching for 'url optimisation' on Google and Google returns the two example urls above. The bottom will catch your eye because it includes the keywords you searched for and you know what to expect from the page.

To implement these on a static website is simple obviously because you can just simply name your page files to whatever you want. On a dynamic site however, it's more difficult. If it's php then have a read up on URL rewrites using .htaccess. If it's asp then have a look at Isapi Filters for url rewrites.

 

It is basically the use of your KEYWORDS in the URL of the page.

 

Use the keywords you would like to optimize in your url. Also make sure that your title and overall keyword density on page matches.

 

URL optimization plays an important role in the ranking of your site. The best way to optimize your page URLs for the search engines is to make sure your targeted keywords are in the URL of the page and also the page naming.

 

yes, i agree with billybear

 

using url with your product name.

 

URL optimization is a major role in SEO. It defines creating a right keyword in the URL itself. Refer, Ray SEO Company article which explains it well.

 

Makes your urls seo friendly, use keyword in url structure and avoid parameters (?) in url.

 

basically url optimization is all about Making your site seo friendly, use keywords in your url.

 

Thanks for this useful information! I was searching for the exact answer of this question. Thanks again!

 

search engines have worked hard to improve their ability to crawl and index dynamic sites, URL structure remains an obstacle for many website still today.

By implementing a few simple URL structure best practices your site can avoid or overcome many indexing issues.

Best practices for URL structure include limiting the number of directory levels from domain to file, limiting the number of name/value pairs or rewriting dynamic URLs completely, and infusing directories and file names with relevant phrases.