It seems that Google is doing a few things to help advertisers, what have they done to assist us publishers? can someone convince me with a few points?
I meant less that I penny, I have seen many print screens and form personal experice of cliks being less that 0.01 e.g. 12 click = 0.07
I don't think it's 0, however a friction can be considered like 0.005 so you get paid 0 for 1 click but .01 for 2 clicks(leaving invalid clicks apart). Mostly I assume that the 0 is what I get because of invalid click.