What is the KEI ?

Discussion in 'Search Engine Optimization' started by dheeraj.prakash1, May 2, 2011.

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  1. #1
    Hi Friends, i want to know why we use kei in onpage seo. What advantage of this?
    :confused:
     
    dheeraj.prakash1, May 2, 2011 IP
  2. tiddles

    tiddles Active Member

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    #2
    I am sure you could have Googled that, it stands for Keyword Effectiveness Index. :)
     
    tiddles, May 2, 2011 IP
  3. livingseolife

    livingseolife Peon

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    #3
    KEI is very important aspect of on page SEO. You have to target keywords which will bring visitors to your site, and should not be very competttive. KEI and KEI 3 will tell you how effective the keyword will be for you.

    Hope this will help.

    Regards
     
    livingseolife, May 2, 2011 IP
  4. ponsankari

    ponsankari Peon

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    #4
    It’s the keyword indicator that indicates the searches made per month to the results per month. If the KEI is found to be higher, then your keywords are found to be more popular.. But it’s highly important, when the competitors gets increased probably the KEI of a keyword has to be decreased..
    KEI can be calculated by squaring the keyword popularity and then by dividing its competitiveness.
     
    ponsankari, May 2, 2011 IP
  5. showkatahmad

    showkatahmad Peon

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    #5
    It is keyword effectiveness index as its meaning defines it advantages, which keyword will be effective or suitable or beneficial for you.It is necessary to use it in SEO to get target oriented results
     
    showkatahmad, May 2, 2011 IP
  6. xInd

    xInd Notable Member

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    #6
    Yeah... it is based on the ratio of monthly searches to total indexed pages (competition).
     
    xInd, May 2, 2011 IP
  7. jobgspoint

    jobgspoint Guest

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    #7
    KEI stand for (Keyword Effectiveness Index) used to characterize the value of a keyword base upon its reputation and the number of opposing websites. Upper KEI values are "better" in that they represent more searches per website.
     
    jobgspoint, May 2, 2011 IP
  8. ogle

    ogle Peon

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    #8
    The KEI (Keyword Effectiveness Index) compares the number of searches for a keyword with the number of search results to pinpoint which keywords are most effective for your campaign.
     
    ogle, May 3, 2011 IP
  9. jhnmichle

    jhnmichle Peon

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    #9
    kei can be helpful for seo campaign.
     
    jhnmichle, May 3, 2011 IP
  10. ethandavis

    ethandavis Peon

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    #10
    KEI or Keyword Effectiveness Index is an important term in SEO which help in choosing the effective keywords for your website.
     
    ethandavis, May 3, 2011 IP
  11. bhavana12

    bhavana12 Peon

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    #11
    KEI means Keyword Effective Index used by the formula Searches * Searches / Number of results.
     
    bhavana12, May 3, 2011 IP
  12. Vineet Koushik

    Vineet Koushik Member

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    #12
    KEI stand for Keyword Effectiveness Index, which measures how effective a keyword is for your web site.

    It compares the number of search for a keyword (popularity) with the number of search results (competitiveness) to identify which keywords are the most effective for your campaign. The higher the KEI value the more popular the keywords are and the less emulation they have. So the better chance they can get into the top position.

    The KEI is calculated as follows:

    (count ^ 1/3 * eng_weight * pos_weight ) / 10,000
     
    Vineet Koushik, May 3, 2011 IP
  13. Jesse12

    Jesse12 Member

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    #13
    Hi,
    KPI is the key performance indicator which provides the help to us finalize the effective keywords targeted to your website.
     
    Jesse12, May 3, 2011 IP
  14. markhamilton

    markhamilton Member

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    #14
    The Keyword Effectiveness Index’ or ‘KEI’ is more or less like a complex calculation relating to supply and demand ratio of a particular keyword.
     
    markhamilton, May 3, 2011 IP