What is the funnel in the analytics?

Discussion in 'Google Analytics' started by manishg, Jan 26, 2011.

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  1. #1
    Hello friends,

    Please help in understanding the role of funnel in analytics and how can we create such funnels?

    Thanks and Regards
    :)
     
    manishg, Jan 26, 2011 IP
  2. singhbadshah

    singhbadshah Member

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    #2
    funnel is a tracker of goal conversion
    and show the path of conversion.
     
    singhbadshah, Jan 27, 2011 IP
  3. Grimm

    Grimm Peon

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    #3
    Grimm, Jan 27, 2011 IP
  4. JerH

    JerH Peon

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    #4
    The funnel is a great way to discover at which point users are dropping off the conversion path. For an ecomm store, you can see how many people complete the checkout process and how many drop out at say the shipping tab. If you see a lot of exits at some point in the funnel, it may indicate a problem with the page or design. Very valuable.
     
    JerH, Jan 27, 2011 IP
  5. Atco_Maart

    Atco_Maart Peon

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    #5
    http://www.google.com/support/analytics/bin/answer.py?hl=en&answer=55515<-- This might be useful for funel configuration
     
    Last edited: Feb 3, 2011
    Atco_Maart, Feb 3, 2011 IP