What is the exact difference between Search Engine Optimization (SEO) and Search Engi

Discussion in 'Search Engine Optimization' started by robwilley7, Jun 10, 2011.

  1. #1
    What is the exact difference between Search Engine Optimization and Search Engine Marketing?
     
    robwilley7, Jun 10, 2011 IP
  2. robwilley7

    robwilley7 Peon

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    #2
    Thanks for your reply
     
    robwilley7, Jun 10, 2011 IP
  3. ameerulislam10

    ameerulislam10 Peon

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    #3
    SEM=SEO+PPC


    SEO is within SEM, SEM includes the paid options such as adword in Google etc. So you want to market your site in the Search engine that's SEM (Search Engine Marketing), You can do that free by SEO and by buying ppc ads.



    Hope this helps!
     
    Last edited: Jun 10, 2011
    ameerulislam10, Jun 10, 2011 IP
  4. Tekime

    Tekime Well-Known Member

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    #4
    The lines are a bit blurred, but in simple terms:

    Search engine optimization is improving website visibility in search engines, usually by free methods like following HTML standards and building content.

    Search engine marketing is a type of online marketing that focuses on search engines - this can include normal search results but also PPC/paid search placement.
     
    Tekime, Jun 10, 2011 IP