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What is the difference between white hat and black hat SEO?

Discussion in 'Search Engine Optimization' started by lavainfotech, Nov 16, 2011.

  1. #1
    The difference between white hat and black hat SEO is just what the colors suggest – white and clean black and tricky. White hat SEOs follow the search engine guidelines to optimize their sites whereas black hat SEOs take the back door and find short cuts to optimize their sites and reach the top in search engine findings.
     
    lavainfotech, Nov 16, 2011 IP
  2. Kavel

    Kavel Peon

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    #2
    White Hat SEO includes all the activities that follow the SE guideline and is done in a righteous manner where as Black Hat comprises of activities that are unethical and wrong way of optimizations.
     
    Kavel, Nov 16, 2011 IP
  3. BoCe

    BoCe Peon

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    #3
    White hat is the best for the long term business, black hat sucks
     
    BoCe, Nov 16, 2011 IP
  4. serena85

    serena85 Peon

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    #4
    Doing white hat SEO will not get you banned from search engines....now black hats.....you get it already.
     
    serena85, Nov 16, 2011 IP
  5. mywebsearch

    mywebsearch Peon

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    #5
    Black Hat SEO It is a unethical way to improve your SERP in search engines using Spamming methods, Cloaking, Keyword Stuffing.. etc. Search Engines are not allow them. If you use Black Hat SEO, your website get top ranking very fast but it is not stable for long time and If your website will caught to use it, your website may be banned or penalized by search engines.
     
    mywebsearch, Nov 16, 2011 IP
  6. simrankim

    simrankim Member

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    #6
    SEO is the technique of optimize and promote your website and rank high in Search Engine Result Page.
    It has basically two types i.e White hat seo and black hat seo.
    *White Hat SEO- is following the guidelines of search engine at the time of optimization and promotion.
    *Black Hat SEO- is not following the guidelines of search engine at the time of optimization and promotion.
    In this case SE then banned that site or being penalized.
     
    simrankim, Nov 16, 2011 IP
  7. wordpressfanboy

    wordpressfanboy Peon

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    #7
    Even some of the successful figures in the SEO world today have gone to the dark side for some time in their career. IMHO, it's really just a thin line between whitehat and blackhat SEO.
     
    wordpressfanboy, Nov 16, 2011 IP
  8. kylelawrence

    kylelawrence Peon

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    #8
    An SEO tactic, technique or method is considered "White hat" if it conforms to the search engines' guidelines and does not attempt to deceive it. White Hat SEO is not just about following guidelines, but is about ensuring that the content a search engine indexes and subsequently ranks is the same content a user will see.

    Black hat" SEO employs more deceptive methods to try to improve rankings. The search engines usually disapprove these methods. This can range from text that is "hidden", either as text colored similar to the background or by redirecting users from a page that is built for search engines to one that is more human friendly. As a general rule, a method that sends a user to a page that was different to the page described in the search is called Black hat. Search engines can and do penalize sites they discover using black hat methods, either by reducing their rankings or eliminating their listings from their databases altogether. Such penalties can be applied either automatically by the search engines' algorithms, or by a manual review of a site.
     
    kylelawrence, Nov 16, 2011 IP
  9. ParentingCoachLisa

    ParentingCoachLisa Peon

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    #9
    It is most recommended to follow White Hat SEO than Black Hat. Better follow the rules and regulations to avoid being banned and/or blocked.
     
    ParentingCoachLisa, Nov 16, 2011 IP
  10. scaldz

    scaldz Member

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    #10
    scaldz, Nov 16, 2011 IP
  11. CrankDat

    CrankDat Member

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    #11
    White Hat SEO: Proper and appropriate Keyword Stuffing, Meta tags, header tags, relevant alt image tags ,tittle tags, use of proper anchor text, Link Building, Directory Submission.

    Black Hat SEO: Spamming on discussion forums, irrelevant Blog commenting, too much keyword stuffing, distributing Virus/Worms or promoting infected sites

    At the end of the day, White hat will ensure long term success.
     
    CrankDat, Nov 16, 2011 IP
  12. leonidasblaze

    leonidasblaze Peon

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    #12
    White hat Seo : White hat seo encompasses the ethical side of the search engine optimization.White hat seo is the honest approach to optimising a website and the general principle is to try and be linked by the search engine.
    Black hat Seo : Black hat is a category of unethical and manipulative search engine optimization.Black hat seo is the illegal approach which break search engine rule but tried to hide this fact so the website is not a banned.
     
    leonidasblaze, Nov 16, 2011 IP
  13. infimis

    infimis Member

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    #13
    Nicely put.
    I was an avid blackhatter and made good money but it never seemed to last long enough to really call it an income. White hat on the other hand is proper income and something you can be proud of. Honestly, some black hat techniques are for those without a conscience. Especially if your toying with peoples emotions or tricking them into scams. Not cool.
    But if that stuff doesn't bother you then there is some serious money to be made on the internet in very simple tricky methods.
     
    infimis, Nov 17, 2011 IP
  14. kendricksharp140

    kendricksharp140 Peon

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    #14
    If you want a quick boost a little black hat is not bad. But for long term and long lasting results, white hat is the way to go.
     
    kendricksharp140, Nov 17, 2011 IP
  15. wordpressfanboy

    wordpressfanboy Peon

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    #15
    Maybe you could start off with the lesser evil blackhat tactics and gradually rise up with whitehat strategies. Just be sure to avoid the red flag for de-indexing by Google.
     
    wordpressfanboy, Nov 17, 2011 IP
  16. Prasseo

    Prasseo Well-Known Member

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    #16
    Hi,
    White Hat is legal way of doing SEO which Search Engines supports..
     
    Prasseo, Nov 17, 2011 IP
  17. SEObelle

    SEObelle Peon

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    #17
    Very good information. Black Hat SEO is customarily defined as techniques that are used to get higher search rankings in an deceitful method. These black hat SEO techniques usually include one or more of the following characteristics:
    > fails search engines rules and regulations
    > generates an inadequate user experience right because of the black hat SEO methods attached to the website
    > Unethically presents content in a different visual or non-visual way to search engine spiders and search engine users
     
    SEObelle, Nov 27, 2011 IP
  18. therapy

    therapy Peon

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    #18
    white hat seo is according to search engine rules...
     
    therapy, Nov 27, 2011 IP
  19. solomonbindavid

    solomonbindavid Peon

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    #19
    Difference is as follow....
    White Hat SEO Black hat SEO
    - legal way for web promotion - illegal way for web promotion
    - ethical way for seo - unethical way for seo
    - long-term process - Short-term process
    - beneficial way all time - not beneficial all time
    Moreover I kindly suggest you that never use black hat seo technique because sometime it is very dangerous for our web site and our site ranking is going to down too much..
     
    solomonbindavid, Nov 28, 2011 IP
  20. SerVision

    SerVision Peon

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    #20
    White hat techniques are those that are favored by the Search Engines and black hat techniques are those that are banned by the Search Engines and results in the punishment of sites or total removal from the Results list.
     
    SerVision, Dec 2, 2011 IP