i just have a website on line, ( http://2onet.net) i use adbrite, so my question is what is the different between using googel adsence or adbrite? ia m new in this things
=================== GOOGLE ADSENSE ======================= Google AdSense is a program that places text ads on Blogs or websites in which the publisher of the Blog gets paid every time a viewer clicks on the ad. They are simple text ads, the Blogger does not have to do anything but sign up and in a few days the ads will appear on the site, what makes the Google ads so powerful is that they are targeted to the specific audiences. For example, if you have a Blog about dogs, Google AdSense will deliver ads that pertain to dogs, they structure the ads to be relevant to the content that is on the Blog. The Blogger can take it a step further and add a Google search box to their site. If a visitor searches for dog food, using Google’s search tool for example, then all the advertisements that will appear for that search will be relevant to dog food. This system is an effective way to advertise because the ads capitalize on what is known about the searchers interests. Although some have argued that not every ad is always relevant to the information that is on the Blog, I have never found that to be the case. There are some drawbacks with Google AdSense: issues with leaks in the revenue stream model. I have read stories of people with bad intentions who are taking advantage of the pay per click advertising structure, nightmare stories of people in India spending all day clicking on Google ads or programs that have been written to do automated clicking. This would cost the advertiser money and the ads would not send any traffic to the advertiser’s website. Another drawback is that the Blogger is not able to decide which ads will be placed on the Blog; they automatically appear. While Google AdSense is easy to set up, it requires putting some code in the Blog, then Google takes care of the rest. Yet as with most things in life a small effort produces little results. To use Google AdSense effectively they need to be in harmony with the overall design of the Blog. AdSense must be used as a design element, otherwise it will appear as nothing more than a couple of lines of static text that may not catch the viewer’s eye and will only take up valuable space on the Blog. Some Bloggers are using AdSense ads quite effectively and they are paying off for a small number of websites that have AdSense. As search continues to play a growing role in finding the information we are looking for, AdSense will continue to grow in importance because it delivers the eyeballs to the advertisers, with the knowledge that such ads are relevant to the information that is being sought. ======================================================== ====================== ADBRITE ========================== AdBrite is similar to Google AdSense in that it is text based advertising, however, with AdBrite the advertisers pay a set rate for the link, regardless of whether it is clicked on or not; and the advertisement does not have to be relevant to the information that is on the Blog. Google AdSense is a couple of lines of text whereas an AdBrite advertisement looks like a regular hyper-link. Some Bloggers have AdBrite ads on their sites and refer to them as sponsored links. On AdBrite’s home page there are websites whose cost range from $7.00 a week for an ad on pajiba.com to $1,500 dollars a week ads placed on big-boys.com. AdBrite can fill a niche for Bloggers and advertisers alike. The Blogger can offer a form of advertising for companies with smaller budgets, the trade off being that the advertisement doesn’t take up too much space. On most Blogs, the AdBrite’s normally appear on the bottom of the Blog. The reasons for that could be aesthetic or the fact that the Blogger doesn’t want to give prime real estate on the website away for text ads. Companies may also use this form of advertising because of the way ranking works on search engines. Websites get higher ranking on search engines on the basis of at least two factors: the number of incoming links, and the number of visitors to the site. Furthermore, the higher the site is ranked on search engine results, the more visitors the site will get. A website that ranks #5 on the first page of Google for a certain key word like “Treo 600 phone†will receive many, more visitors than a website that is ranked #7 on the tenth page of the Google search results. The higher a website ranks, the more importance it receives from the search engines. This has a snowball effect. Consider a site ranked on the first page of Google that has 300,000 hits a day is linked to a Blog. This link alone could boost the Blog’s ranking on the Google search. Contrast this with some obscure website linking to the Blog that ranks on the 300th page of Google and has 20 hits a day. Realizing this is the way search engines work, some people may feel that it is worth paying money for a link from a highly-ranked site; because it may artificially boost the ranking of the site that it is linking to. In turn, this will result in more traffic on the site, which lead to more potential sales. ========================================================
To make it simple, you can generate more revenue with Google Adsense. It uses a crawler called AdSense Bot that crawls your pages and displays relevant ads to your visitors. This makes clicks more likely since the ads are related to the content on the web page.