I read so many blogs and hear so many podcasts that say "SEO is dead" or soon will be. Do you think there is any truth to these arguments? Or does SEO just get a bad rap because there are so many people who illegitimately claim to know so much about it, but aren't successful? I work for a large agency mainly on PPC stuff but am thinking about learning more about SEO, just don't know much about where it's going.
Seo will never be dead, coz someone needs to rank 1.. and this would be slected by googles algorithm, and people would always try to crack it one way or other.
I dont believed it before i work out on it and get the same result. What i can see is SEO is still working but it is getting more and more factor involved that affect the SERP, it is no more as easy as before and people think it is dead when they found that they doing the same thing as previously but not getting the same result
I think they made it harder then before because the number of the ones who want to make a living out of this has dramatically increase in the past 2 years and there is a lot of work to be done by Google if they want a correct SERP.