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What is the best and cheapest way to advertise a product?

Discussion in 'General Marketing' started by Johnny2010, Jul 15, 2020.

  1. #1
    What is the best and cheapest way to advertise a product?
    SEMrush
     
    Johnny2010, Jul 15, 2020 IP
    SEMrush
  2. IAmTheAnswer

    IAmTheAnswer Greenhorn

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    #2
    It may not be the best but you can use social media.
     
    IAmTheAnswer, Jul 15, 2020 IP
  3. seomanualsubmission

    seomanualsubmission Well-Known Member

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    #3
    I think best and cheapest combination is not good ..... Because if cheapest then you can not expect for best and if you are looking for best then cheapest will not work.

    So if you are looking for free advertisement or cheapest then you can try free advertisement classified ads sites list. You can see there option to post your ads either free or with some nominal charge.

    In social media like facebook gives option to advertise your products or services on page .... So if you have FB page then can add your product or services there also for free. Other social media have to post with suitable hashtags.
     
    seomanualsubmission, Jul 15, 2020 IP
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  4. wildogre

    wildogre Well-Known Member

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    #4
    Yeah these days social media is best it also gives you wide reach. What product you want to market ?
     
    wildogre, Jul 16, 2020 IP
  5. sarahk

    sarahk iTamer Staff

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    #5
    Not a simple question

    How happy are existing consumers with their existing products?
    Are they actively searching for alternatives? or do you need to shake them up before they'll switch brands?

    Is there an existing market? or do you need to find people who don't even know they need it yet?

    Is this a big-ticket item that they need to consider and save for? or is it the kind of thing you buy on a whim?
     
    sarahk, Jul 16, 2020 IP
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  6. srarlievs1122

    srarlievs1122 Peon

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    #6
    Uh, that depends on the product. Some platforms respond best to specific offers or niches due to the simple nature of their users. For fashion, health, and wellness products, IG would be a good place to peddle your wares. Unfortunately, it does take time to build a presence and enough of a repertoire with the users.

    Facebook is a more generalized platform where you can advertise a wide variety of products and services.

    Pinterest is where arts and crafts folks go to show off what they got.

    That's just the social media front though. There are plenty of other avenues such as email marketing, YouTube marketing, affiliate marketing, reviews, sponsorships, and many others.
     
    srarlievs1122, Jul 17, 2020 IP
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  7. WolfyG

    WolfyG Peon

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    #7
    Best and a cheap way is social media marketing. Leverage the social platforms where millions and millions of people are connected.

    Use fb , Twitter to market your product. If possible after that develop a website gradually.

    There are lots of ways in which you can market .Just develop the right content, right timing and a good social platform.
     
    WolfyG, Jul 19, 2020 IP
  8. TheValueneer

    TheValueneer Peon

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    #8
    The best way to advertise a product is a combination of free advertisement and paid ads. This way you have opportunities to reach your followers through social media for free. And you can reach additional people through paid ads. Maybe you even have your own website. Then you can get some free traffic if you did SEO correctly. As you can see, there are different ways to do it and there is no real best way. But I think if you try to combine different channels to advertise, you have the best chances :)
     
    TheValueneer, Jul 22, 2020 IP
  9. jrbiz

    jrbiz Acclaimed Member

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    #9
    Best Way: multi-million dollar omnichannel campaign including TV, radio, print, and online advertising, including a top tier celebrity endorser.

    Cheapest: Put a handwritten sign on the lawn.
     
    jrbiz, Jul 25, 2020 IP
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  10. mmerlinn

    mmerlinn Notable Member

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    #10
    I would think yelling from the rooftops would be cheaper since there are no materials involved like when making a sign.
     
    mmerlinn, Jul 25, 2020 IP
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  11. jrbiz

    jrbiz Acclaimed Member

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    #11
    I stand corrected. If the rooftop yelling gets too tiring after a while, the entrepreneur could go down to street level and accost passersby with a sales pitch, too.
     
    jrbiz, Jul 25, 2020 IP
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  12. wildogre

    wildogre Well-Known Member

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    #12
    Use some gorilla marketing tactics that are cheap and effective as well.
     
    wildogre, Jul 27, 2020 IP
  13. Shendrit

    Shendrit Greenhorn

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    #13
    Probably using Instagram
     
    Shendrit, Jul 28, 2020 at 2:21 AM IP
  14. usaukclassifieds

    usaukclassifieds Active Member

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    #14
    I think social media marketing is the best and cheapest way of marketing
     
    usaukclassifieds, Jul 28, 2020 at 6:30 AM IP
  15. Samantha Louis

    Samantha Louis Peon

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    #15
    The best way may not be the cheapest. The cheapest way from my experience is via social media and it is effective. You can also lookout for free bulletin postings at your nearest community center / bus stops. This depends on where you are from, but that's available where I am at.
     
    Samantha Louis, Jul 31, 2020 at 3:22 AM IP
  16. JEET

    JEET Notable Member

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    #16
    Best of all the cheap methods would be getting a video or something viral on social media.
    Some kind of crazy funny video which somehow brings your product in focus.
    However, people are very smart. Most will not share a video if it openly endorses some product.
    You need to be very suddle in bringing focus on your product.

    Your cost would involve,
    getting a good quality video made,
    may be pay some popular twitter or instagram accounts to share it for the initial push.
     
    JEET, Jul 31, 2020 at 3:30 AM IP
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  17. JEET

    JEET Notable Member

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    #17
    One more way is getting your product reviewed by some popular bloggers. Give them a free copy, ask them to post a review of the product.
    Helps if you also got an affiliate program going, then these bloggers can link to your product via their affiliate links.
     
    JEET, Jul 31, 2020 at 3:32 AM IP
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