If you set it up properly you get accurate keyword research that goes beyond what any tool can tell you.
It can help in case of a complementary approach. Using SEM for keywords that are not listed on first page i.e.
PPC(pay per click ) is the very good process for getting traffic for Website. you can increase your business from more traffic onto website.More traffic gives you more customer..
PPC campaigns deliver quick data on which keywords drive the most traffic to your site, as well as which convert best. A $100 campaign can provide invaluable information to someone looking to optimize their site organically. Best, 7searchGuys