I've worked with incentive websites before, but I am now trying to get into PPC marketing for search offers. Could anybody direct me to somewhere that can teach me some things to help me get started? Thanks in advance.
Hey there! Some people would squirm at this, but I honestly think that the book, PPC for Dummies is an excellent introduction to the basics of PPC Marketing. It's basic, but a perfect foundation to build on. You can probably grab a cheap copy on Amazon.
If you must do PPC marketing: The Definitive Guide to Google AdWords by Perry Marshall has long been considered a must read. There are lots of ways to generate your own free traffic to help your overall ROI on your marketing strategy....
The key to successful PPC marketing is selecting the right niche, product, and keywords. The right combination results in easy conversions, hence quick sales.