Hi Everyone, What is ROR? ROR (Resources of a Resource) is a rapidly growing independent XML format for describing any object of your content in a generic fashion, so any search engine can better understand that content. RORweb.com is the official ROR website. ROR promotes the concept of structured feeds (which is related to the concept of structured blogging) enabling search engines to complement text search with structured information to better understand meaning. ROR information is typically stored in a ROR feed called ror.xml placed in your website's main directory. Unlike Google Base, ROR feeds can be easily accessed by all search engines. You can think of your ROR feed as a powerful structured feed for describing all your objects to the search engines: products, services, reviews, discounts, images, events, schedule, podcasts, anything you want. As we expand the ROR format, our goal is to re-use exisisting data structures and formats as much as possible.
never heard that search engine prefering ROR and all . . . something new for me. find it on dp itself forums[dot]digitalpoint[dot]com/showthread.php?t=1925816
ROR is an XML format which provides new opportunities for web content providers to explain their content as classified substance.
ROR sitemap is not really supported by any major search engine. It was mainly an extension of RSS (which is based on XML) with (many) new fields.
As the ROR sitemap (extensions) are not really supported by any major search engine, it most likely won't help with your SEO efforts. Look into XML and HTML sitemaps instead.
I read about ror and decided to give it a go. What appealed most was the ability to create actual product directories so you effectively submit every product – price and description etc which hopefully gets spidered and crawled easier.