Hello Guys, I would like to know about re targeting and how it works? Re targeting come under online marking/paid marketing. I know little bit about this but i would like to know in detail. Please give us real facts because i will ask such details about facts. This community is only knowledge not for promotions. I hope many guys have done practice on re targeting.
re-targeting is basically displaying ads to people who have previously visited your site. You put a re-targeting cookie on your landing page and this cookie will collect information on your visitor. As long as this person has the cookie on their computer you can display ads to them while they are visiting other websites. For example, google offers retargeting now. You put google's retargeting code on your landing page and it will add cookies to your visitors and it will save them in your account. Then you can create ads and display your ads on any adsense publisher's page that your visitors visit.
Thanks Tony, You shared very good information with me. Can you tell me one more thing please? From where i can get cookies code? I wan checking my adword account but i could not find the code. Could you guide me steps for getting code?