I would try to stay away from ppc if you are a newbie. you can lose a lot of money, but if you do go that route make sure you do your research first. I know of a few companies that will send traffic to your site if you are interested you can pm me. They can also help you out with your ppc adventures and save you money.
Hi Guy, I read @Punediary question --- What is PPC? PPC Stand for Pay Per Click, It Means you pay to google according to your keywords click, google decide keywords cost but if you are smart you decrease your keyword cost......... 1. You increase your keywords quality score 2. You do onpage seo your website 3. you improve your keywords organic position 4. you add more keywords in your add 5. your crease one group more adds 6. you add more keywords one adds but relevant and many more option if you need more help read google adwords tutorial if possible Thanks Shah
PPC stands for "pay per click". Pay per Click is an advertising model where businesses pay an agreed upon amount, each time their advertisement is "clicked", not each time their ad is displayed.
With the increased popularity of Internet marketing, pay per click advertising has become a widely used advertising technique.It is an online advertising technique that works for offline as well as online organizations. This advertising technique can help advertisers to drive a large amount of traffic to their websites and generate sales leads.
Pay per click is a direct marketing vehicle which can generate instantaneous traffic in minutes. Makesure you work out your value visitor and test and track everything so you dont fly blind.
Segment your campaign into groups of keywords and try to include your keyword in the text of your ad. Start off small and gradually increase the ppc budget in increments and on keywords that are not getting traffic or on the first page.