What is PPC?

What is PPC ?

PPC stands for "pay per click". Pay per Click is an advertising model where businesses pay an agreed upon amount, each time their advertisement is "clicked", not each time their ad is displayed.

Advertisers typically setup ppc on a PPC network and define how much they are willing to spend for each click-through that they receive.

Advertisers select keywords, keyword phrases, keyword groups, or categories in which they want their advertisements to appear.

Advertisers willing to spend the most money for a relevant advertisement will generally be listed first. *Google's PPC ranking system assesses CPC (cost per click), ad relevance, click through rate, and daily budget, so the order on which the ads appear is based on a number of factors.

Benefits to PPC
When you setup a PPC campaign you can controlthe traffic. While a new website takes time to rank well in search engines, with PPC you can turn the traffic on and off. With PPC you can create almost instant traffic.
Unlike organic search listings you control the information (ie. description) and where the visitor is directed on your website.

Another benefit to PPC listings is the opportunities for international exposure. Organic search listings vary in different geographical regions. With PPC you control where you are seen.

 

PPC is the abbreviation of English Pay conference, Click its meaning in Chinese is form of pay-per-click advertising. Pay-per-click advertising is big company's most common network advertising forms. The website provides pay-per-click is very much, basically have major website (such as sohu, sina) search engine (Google and baidu), and other hits larger website.

 

PPC stand for pay per click.....

 

Actually you could search PPC in the google...it means you need pay money for the every click on your keywords..some keywords would cost you much.

 

Thanks all for sharing their views on PPC.

 

A method of online commercial revenue genration whereby a website publisher earns payment whenenver a website user clicks on a designated link. An example of pay-per-click is Google AdSense: when a user clicks on a Google advertisement link, the publisher of the website on which the advertisement appears is credited with a sum of money.

 

PPC means Pay per click is an Internet advertising model used to direct traffic to websites, where advertisers pay the service when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per.

 

stupid--- it is pay per click ..

 

PPC pay per click is an advertising model which is designed to direct traffic to the website from the searches by selected keyword. And in these model advertisers have to pay the hosting service when the ads got clicked.Advertisers have to bid on keyword phrase relevant to targeted market.

 

Pay per click (PPC) is an Internet advertising model used to direct traffic to websites, where advertisers pay the hosting service when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system.

 

Paid search marketing is the process of gaining traffic by purchasing ads on search engines. It is sometimes referred to as CPC (cost-per-click) or PPC (pay-per-click) marketing, because most search ads are sold on a CPC / PPC basis.?

 

see on wiki http://en.wikipedia.org/wiki/Pay_per_click

 

do people find this profitable? worth doing?

 

I think this is the most precise answer of all!!!

 

PPC = Pay Per Click, you could earn money through it!

 

PPC - Pay per click ( to get traffic from advertising ) Paid marketing.

 

pay per click is sem program where advertiser pay for each click in their product or ad