What is meant by 'Navigation Optimization'?

I want to know about the Navigation Optimization. Anyone here to tell me the what is Navigation Optimization?
Which tool/s do you use for 'Duplicate Pages Checking'?


Thanks

 

Hey buddy, One of the MAIN components of a site's information architecture & corresponding navigation is an effective labeling system.

 

Navigation Optimization is simply pushing customers around your site.
I usually use seoreviewtools.com/duplicate-content-checker/ to check Duplicate Pages.

 

Try Copyscape.com for checking duplicate content.

 

Navigation Optimization is easier way to visit your site. If visitor can go important page of the site through navigation, that is good navigation.

 

Also be sure your website has a custom 404 page. That way, when surfers get a 404 message, it will be your custom 404 page, which you will have written in such a way to keep them on your website. I have a very short message and a Google Search box on my custom 404 page. My example: http://www.jimfeeney.org/custom-404.html

 

There are various things to consider such as facet navigation - http://searchengineland.com/google-offers-advice-faceted-navigation-infinite-scroll-web-pages-184232
Also no-follow your tag pages - http://www.searchenginejournal.com/no-indexing-wordpress-taxonomies-do-or-dont/49508/ (little outdated but still interesting opinion)

 

You can try site:yoursite.com on google.com
So you can have a preview of your site pages, to also see which ones have the same content.