I've recently began reading a couple of webmaster forums and I keep seeing people refer to "link anchor text". Can you tell me what it is ?
Anchor text is visible and clickable text in hyperlink, the word contain of hyperlink is display as link. Use of keywords as anchor text, it will improve your relevance, increase traffic by those anchor text keyword and improve ranking by that keyword also.
Anchor Text is the clickable link in an article or forum signature. A good example is my previous sentence, where the words "anchor text" can be clicked and you will be taken to a page where more information about the anchor text can be found. Anchor text is one factor of off-page SEO as this affects the keywords your website will rank for.
The title of a link is called anchor text. for exxample you can see in my signatures. the link is www.200waystomakemoney.com and anchor text is 200 Free Ways to Make Money Online
The anchor text, link label or link text is the visible, clickable text in a hyperlink. The words contained in the anchor text can determine the ranking that the page will receive by search engines.
The anchor text, link label or link text is the visible, clickable text in a hyperlink. The words contained in the anchor text can determine the ranking that the page will receive by search engines. Since 1998, some web browsers have added the ability to show a tooltip for a hyperlink before it is selected. Not all links have anchor texts because it may be obvious where the link will lead due to the context in which it is used. Anchor texts normally remain below 60 characters. Different browsers will display anchor texts differently. Usually, Web Search Engines analyze anchor text from hyperlinks on web pages. However, also other services apply the basic principles of anchor text analysis. For instance, academic search engines may use citation context to classify academic articles,[1] and anchor text from documents linked in mind maps may be used too.