No one knows the algo, but minor changes are regularly done to it is true...... Knowing Algorithm would be key to the divine treasure
Google does update it's algorithm from time to time ,esspecially to get rid of things like google bombing. But nobody knows the algorithm , I think it is there only in coded format, and very few people have access to that portion of code.
google algo is not changing everyday but serp is changing every day. you must have all types of backlinks to avoid from this serp change
From that New York times article I read a month or too ago about Google...It looks like there are only 5 to 6 people that know the algo...
ONCE upon a time, the most valuable secret formula in American business was Coca-Cola's. Today, it's Google's master algorithm.. So we can't know about it
GoogScore = (KW Usage Score * 0.3) + (Domain Strength * 0.25) + (Inbound Link Score * 0.25) + (User Data * 0.1) + (Content Quality Score * 0.1) + (Manual Boosts) - (Automated & Manual Penalties) KW Usage Factors: * KW in title tag * KW in header tags * KW in document text * KW in internal links pointing to the page * KW in domain and/or URL Domain Strength * Registration history * Domain age * Strength of links pointing to the domain * Topical neighborhood of domain based on inlinks & outlinks * Historical use & links pattern to domain Inbound Link Score * Age of links * Quality of domains sending links * Quality of pages sending links * Anchor text of links * Link quantity/weight metric (Pagerank or a variation) * Subject matter of linking pages/sites User Data * Historical CTR to page in SERPs * Time users spend on page * Search requests for URL/domain * Historical visits/use of URL/domain by users GG can monitor (toolbar, wifi, analytics, etc.) Content Quality Score * Potentially given by hand for popular queries/pages * Provided by Google raters (remember Henk?) * Machine-algos for rating text quality/readability/etc http://www.seomoz.org/blog/a-little-piece-of-the-google-algorithm-revealed next time, Try searching GOOGLE
Google algo: Original Content+Freshness+ relevancy+ Backlinks + Backlink relevancy+Trustrank+Pagerank+keyword density+duplicate content i wish i knew but thats my personal opinion