Keyword density is important because search engines use this information to categorize a site's theme, and to determine which terms the site is relevant to. The perfect keyword density will help achieve higher search engine positions. Keyword density needs to be balanced correctly (too low and you will not get the optimum benefit, too high and your page might get flagged for “keyword spammingâ€).
Keyword density is one of many ways for search engines to determine how relevant a web page is to a specific keyword. It is an indication of often the chosen keyword appears on the page. While it is important to use your keywords regularly, you want to be careful not to go overboard. If your keywords show up every other word, then your site will most likely be marked as spam and rejected.Keyword density is determined by calculating the percentage of keywords in relation to other words on a web page.
Keyword Density Play Impotent role in seo. It is a ratio of total no of keyword or keyword phrases /Total no of words in a page.
Keyword density is the percentage of times a keyword or phrase appears on a web page compared to the total number of words on the page.
keyword density is the ratio of total number of keywords to the total number of words and its percentage lies between 2-8%.