What is image optimization in SEO?

If you want an image to rank in Google Images for a particular keyword, use that keyword in:

- image's file name
- image's title (you're asked to create a title for you image when you upload it to your site)
- image's alt text (aka alternative text; it is used as an alternative in situations when the image cannot be displayed)
- the article that goes around the image (also use synonyms of your main keyword in the surrounding text)
- in backlinks that point to the page that contains your image

Also, the image should be decent size, as has already been said here.

Now, one more important thing - hotlinks. Ever heard of those? Let's say I post an image on Flickr and 3000 people embed it on their blogs (put direct links to it). These will be 3000 hotlinks. Hotlinks are like backlinks (votes), and the more hotlinks there are to your image, the higher it will rank in Google Images. However, if the image is going to be hosted on your own site, think twice before enabling hotlinking. Because each hotlink is going to be extra traffic to your website, and extra money paid to you hosting provider.

And, let me emphasize it again: when I check my images' page ranking, sometimes I see that people who hotlink to my image rank even higher than my original page. This is because they have better optimized content around the image (tags, short descriptions, etc.)

 

Image optimization is most important for an effective seo. Search engine can't read image so you need to use ALT tag to describe your image. It is known as image optimization.

Thanks
Farabi, Dhaka

 

search engine not read image you can put relevant information in the alt tags...

 

Image optimization is the process of compressing and optimizing that images so as to make them easily readable by the search engines.Add Alt tag with your images,Optimizing the size of images,Add an image sitemap to your website,Use thumbnails.

 

As we already know that image optimization is now an essential and necessary part of SEO . Image is not read by google bot so we apply alt tag in image rather if doing image optimization take care of image optimization sites like Flickr, pichaus and ibibo etc. I dont think so that there is so such any idea except this rather image size matters a lot . Image size should be less so that it doesn't take more time to load a site. Load time effect a lot in image optimization technique.

 

Search engine can’t index image that can read or index only text in website so we can put alt="Relevant keywords" in place of image that can be index by search engine and getting search benefit.

 

I am with this person, good answer, easy answer, right answer.

 

If you use images in your web pages, its good practice to include Alt Tag for every image that a visitor to your site will see. It can also help your Search Engine Rankings.

 

All your knowledge are very informative,thanks for sharing.

 

According to me Compress is the best Image optimizer tool in Google....

 

Image optimization in the Search Engines are getting smarter and more intelligent, the process of achieving a good search ranking is getting more complex.

 

yes you can link from image also, Save your image with proper Alt Tag and distribute it through image sharing site like flickr, Picasa, zoomer and so on.

 

Image optimization is a process to gain rank by your image for a particular keyword.Use keyword for which you want to gain rank in alt tag like this .
<img source = "image url" alt = "keyword">

 

How about schema.org for images schema.org/ImageObject ? Any opinions ?

 

Hi dear,
thanks for sharing image optimization sites, i was looking for the same for a long time. If you guys have some more sites or new tips for any type of SEO optimization please share it with us.

Thanks in advance.

 

Image optimization is one best activity in SEO techniques to get keyword ranking.

 

Its about ALT tag you can use proper name of images being used

 

Image optimization is optimize your site images in order to get indexed by google. Though search engines cannot track images, that is why alt tag is used to get indexed by search engines.

 

add alt text to image, as search engine read alt text, they cannot read image, as a result you rank higher in Google SE.