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What is Google's "Project Owl"?

Discussion in 'Google' started by Tracey Wood, May 1, 2017.

  1. #1
    Hello
    SEMrush
    What is google's latest update "Project Owl" and what's the effect on SEO?
     
    Tracey Wood, May 1, 2017 IP
    SEMrush
  2. qwikad.com

    qwikad.com Illustrious Member Affiliate Manager

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    #2
    Never heard of it until now. A new effort to combat fake news, but it's not clear if, indeed, there was a big update:

     
    qwikad.com, May 1, 2017 IP
  3. Patel Jignesh

    Patel Jignesh Peon

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    #3
    Project Owl is an endeavor by Google to try to reduce the amount of fake news and hate speech from showing in its search results. The effort is supported primarily through user feedback with changes to a few of its search capabilities.
     
    Patel Jignesh, Aug 30, 2017 IP
  4. Jim4767

    Jim4767 Prominent Member

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    #4
    Good luck, Google! "Fake news" and "hate speech" is almost entirely labeled as such (or not) according to the rater's political stance on the left-right spectrum. Realistically, how many people do you know who are truly, consistently "objective" and who opinions are not colored by their deeply-held beliefs? I'd wager not many.
     
    Jim4767, Sep 1, 2017 IP
  5. Naseem1

    Naseem1 Greenhorn

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    #5
    Google Owl is a three-pronged attack on fake news and problematic content on web. It also focuses upon improved Autocomplete suggestions in search query box.
     
    Naseem1, Sep 20, 2017 IP
  6. eric_wahlberg

    eric_wahlberg Well-Known Member

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    #6
    Whatever they do, it's unstoppable. You just can't stop it.
     
    eric_wahlberg, Nov 6, 2017 IP
  7. signorm68

    signorm68 Well-Known Member

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    #7
    signorm68, Nov 9, 2017 IP
  8. ibt

    ibt Member

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    #8
    Google Owl is a three-pronged attack on fake news and problematic content on the web.
     
    ibt, Dec 5, 2017 IP
  9. eric_wahlberg

    eric_wahlberg Well-Known Member

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    #9
    If print and television media is not biased; then I don't think that fake news would have arrived at all.
    The truth is that people nowadays more rely on Social media, Twitter and Quora for news than ever before.
     
    eric_wahlberg, Dec 8, 2017 IP
  10. wanessmark

    wanessmark Active Member

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    #10
    With Project Owl, Google has made a number of changes to its ranking signals. It has also updated its Search Quality Rater guidelines. This means the people who evaluate and assess the quality of your Google search results have access to better standards. Evaluators will be able to make better judgements regarding when to flag webpages or remove search predictions.
     
    wanessmark, Dec 8, 2017 IP