What is end user optimization ?

Discussion in 'Search Engine Optimization' started by david.j, Jun 30, 2010.

  1. #1
    Hello friends,
    What is end user optimization and what's is uses and how it's different with Search Engine Optimization ?
     
    david.j, Jun 30, 2010 IP
  2. fm1234

    fm1234 Peon

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    #2
    Optimising for end users is merely a way of saying that you should design your site with the visitors in mind, not the search engines. There is not really a "grocery list" of things to do such as you would find with an SEO checklist -- make your design easy on the eyes and system resources, easy to navigate and your content worth reading/sharing and that's about it.

    The point about optimising for end users is that people these days seem to build sites en masse exclusively for the purpose of gaming search engine results, versus actually delivering anything of value to the sites' visitors. Over and above being tacky, from a business standpoint it actually makes sense to enhance your site visitors' experiences as best as you can, because repeat organic traffic is priceless.


    Frank
     
    fm1234, Jun 30, 2010 IP
  3. BrianJump

    BrianJump Active Member

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    ^ well said. Building a site for real people, not bots.
     
    BrianJump, Jun 30, 2010 IP