What is Ebay Trying to Do in PPC........

What is Ebay Trying to Do in PPC.........

It is Trying to Sell :
1> Zoo
2>women
3>Bad

for every thing it says:

Buy It Cheap On eBay
Low Prices, New and Used
www.ebay.in


See the images below.

 

I saw..

Stolen Car
Looking for Stolen Car
Find it on eBay

I have a screenshot somewhere too.

 

The question is.. how do they make "dynamic" adwords ads?

 

One of my all-time favorites is:

Homelessness
Looking for Homelessness?
Find exactly what you want today.
www.eBay.com

I've always wondered - are these actually ads run by eBay or are most of these junk ads run by affiliates. In either case I don't see how they have not been affected by the new quality scoring.

 

Lol you will find a damn ad by ebay for every keyword, it sucks they are the cheapies i think

 

I got one when searching for "slavery" once ¬¬

 

Ebay has some kind of scripts that check out which keywords are being searched for and make adverts for the same I believe.

IT

 

I've noticed it's still possible to buy cheap (affiliate) adwords clicks as long as they go direct to merchant.
Adwords seems less concerned about the relevance or quality of the ad itself, instead the 'quality' of the destination site is the major factor.
IMO

 

I would have thought the keywords should have to relate to the content on the landing page. Obviously none of the above mentioned examples are going to be really found on eBay, and it also doesn't lend itself much to the overall 'user experience' either. If anything, it's these kind of ads that are going to put off Google users from clicking adwords links, not the affiliate or other sales pages that usually contain more info and are more targetted and relevant.

 

Anyone can make dynamic adword ads.

{KeyWord: replacementphrase }

You can do it too.

 

its not big deal at all, just use adwords API and there you go...

I have created campaign with 300 adgroups (for each keyword) using adwords API....

 

& not all are dynamic, some just affiliates.

 

Doesn't using dynamic ads generate a very low ctr? I mean, your ad is being shown to tons of randoms words. Am I missing something?

Thanks pals.

 

Google and ebay prob have some kind of business agreement??? ebay is prob googles no1 customer?? ( i would be if i was earning that much a day )

 

This situation has disgusted me for quite some time - & there's definately a point to be made about turning off users to clicking ads.

 

digital point
Buy It Cheap On eBay aff.
Low Prices, New and Used
www.ebay.ca

of course nothing shows if you google "digitalpoint" but...it's quite funny I thought.

 

And one more

Firefox Web Browser
Find Firefox Web Browser!
Buy Firefox Web Browser on eBay
www.ebay.co.uk

According to Google Firefor is not a freeware..... they sell it

This page leads to : USB , WebCam Pages

 

Take a look at some samples that others have been trying out

http://www.dealcafe.com/funnies/searchgame.html

 

haha that site is great