For SMO, you typically answer questions on blogs, forums, Twitter, Quora etc and interact with your users more. Your goal is to serve as a resource in communities to build your reputation. for SMM, it focuses on promoting your business through content creation. Its less of an engagement strategy and focuses more on driving traffic to your site/product.
SEO : search engine optimization is the process of increase your website visibility or rank. SMM : social media marketing is use for promote your business in social site.
I think they are both have the same platform and concept but I guess SMO can be done free while SMM is mostly paid advertising.
SMM techniques can include viral, catchy content and promotions but SMO aims to maximize the possibilities that viewers will visit the business website by naturing links and mentions in social media networks. SMO is the process of optimizing a website to be more compatible by using a functionality such as RSS feeds and social media.
Hi, SMO is Social Media Optimization which is slightly helpful in related with search engines to increase in SERP Results and increase in traffic. But Social Media Marketing is totally involved with Social Networking sites which includes paid services thru social sites or creating attractive content to Leads and visibility thru social media sites. This what I think.
As my side SMO services india provides the way to promote our website through Social Networking websites for increasing visitor which will make popular our business. Social Media Marketing defined as a the use of community media sites to develop backlinks and driving traffic to a website this point distinguishes social media marketing and social media optimization
Social Media Optimization (SMO) is an important part of online marketing. Social media sites like Facebook, twitter or linkedin are getting very famous and popular now-a-days. Through these sites, more people and customers will get attracted and the popularity of your site will increase. Social media marketing refers to the process of gaining traffic or attention through social media sites. Social media itself is a catch-all term for sites that may provide radically different social actions. For instance, Twitter is a social site designed to let people share short messages or “updates†with others. Facebook is a full-blown social networking site that allows for sharing updates, photos, joining events and a variety of other activities.
Social Media Optimization vs. Social Media Marketing [Social Media Marketing](http://www.salonalure.com/) (SMM) and Social Media Optimization (SMO) are two new phrases that popped up last year to define marketing through social media and social networking sites. There seems to be a lot of confusion about what each of them mean and what exactly they define, which is bound to happen with any new phrase. Even when potential clients contact us there seems to be a lot of confusion between the two. I see them as two different emerging marketing techniques. When the phrase Social Media Optimization was first invented by Rohit Bhargava, some people didn’t agree with the phrase and instead suggested that we rename it to SMM. I’m not trying to point fingers at anyone though, even I am guilty of making the same mistakes; when I jumped on the original SMO meme-wagon and added some rules of my own I added one about creating viral content. I would no longer classify that rule as SMO and instead would now classify it as SMM. In my opinion creating something new is more about marketing than it is optimization. In light of this confusion, I am going to make an attempt at clarifying the two phrases. SMO refers to the process of refining a website (optimizing it) so that it’s awareness and content are easily spread through social mediums and online communities by users and visitors of the website. This can include anything done “on-page†such as improving the design and usability of the website so that it becomes more compelling to users, in an effort to help them spread it through social media sites. The simplest example of SMO is represented by all the “digg this†and “add to delicious†icons and links that are all over the web today. SMM on the other hand plays more of an active role in relation to social media by referring to the creation and distribution of content and other messages through the social web by some form of viral marketing. This can be anything from creating compelling content that gets bookmarked and even hits digg’s homepage to spreading a viral video by putting it on YouTube and other social media websites. It’s about the things that are done off-site, for example, participating in online communities where your customers hang out would be an active role that falls under SMM. In some ways the two remind me of the differences between push vs. pull marketing. But only a little bit, and I have to be careful what I say here. In a way with SMM you are actually pushing your message out there, but that’s usually where the pushing stops. Once you push that message out there it should not require any more pushing. A true viral marketing campaign is so good that it spreads on it’s own and people actually want to spread it, so the push usually ends with the creation and initial “planting†of the campaign. SMO is all about pulling people in with an “optimized†site and encouraging visitors to spread your content without any effort on your part. I think the clear difference between the two is that SMO refers to on-page modifications (on your website) while SMM refers to activities that take place outside of your website (on other websites). As I see it, SMO can be one of the ways to encourage SMM activities by users and visitors of your website. I would love to hear what other people think about these ideas about social media optimization and social media marketing, does my explanation make sense to you, or do we need to go back to the drawing board? Online Tutorial is also helpful for it SMO provide popularity to a site
smo atands for social media optimization. wat it deals with it is tat it uses social media like twitter, linkedin, facebook etc etc and tries to direct relevant traffic to your website. smm stands for social media marketing. wat it does is it too uses social media like twitter, linkedin, facebook to get connections and traffic to your site, its main purpose is to get direct business to websites all the best
For my point of view SMO - how optimized our business with social media or optimized your business with social media. SMM - Its marketing your business with social media.
SMO stands for social media optimization. In SMO we can increase site traffic with the help of social media site like facebook, twitter , myspace and stumbleupon. SMM stands for social media marketing. SMM is paid service. In We can increase site traffic by paying some money.
SMO is about building your brand. For SMO, you typically answer questions on blogs, forums, Twitter, Quora etc and interact with your users more. Your goal is to serve as a resource in communities to build your reputation. As for SMM, it focuses on promoting your business through content creation. Its less of an engagement strategy and focuses more on driving traffic to your site/product. Both have different strategies and ways to implement. At the same time, both are extremely fun and if done correctly, can be the core of building your business.