What is CPC and CTR?

Discussion in 'AdSense' started by j.ryan, Oct 13, 2012.

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  1. #1
    Hello Everyone,

    I'm almost new on this forum and doing some research on adsense as I'm going to set up my own blog within a few days. So I joined here to get some knowledge about google adsense. But I'm having some problem related to it. Can you tell me what is CPC and CTR? Sorry if its a stupid question.
     
    j.ryan, Oct 13, 2012 IP
  2. abhiquick

    abhiquick Active Member

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    #2
    CPC:COST PER CLICK
    CTR: CLICK THROUGH RATE
    ..you can get what is mean by it with long forms.
     
    abhiquick, Oct 13, 2012 IP
  3. j.ryan

    j.ryan Guest

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    #3
    Thanks a lot for your kind help.
     
    j.ryan, Oct 13, 2012 IP
  4. Digital_lover

    Digital_lover Member

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    #4
    The elaboration of CPC is Cost Per Click. It is an amount of money that people earn by the clicks of the users. CTR means click through rate. It is the number of ad clicks divided by the number of page views.
     
    Digital_lover, Oct 14, 2012 IP
  5. david.michael

    david.michael Active Member

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    #5
    CPC is also called as PPC

    CPC is cost per click and PPc is Pay per click..one and the same
     
    david.michael, Oct 14, 2012 IP
  6. war_machine

    war_machine Active Member

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    #6
    Pay per click (PPC) (also called Cost per click) is an Internet advertising model used to direct traffic to websites, where advertisers pay the publisher (typically a website owner) when the ad is clicked.
     
    war_machine, Oct 17, 2012 IP
  7. g r hasib

    g r hasib Peon

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    #7
    The cost-per-click (CPC) is the amount you earn each time a user clicks on your ad. The CPC for any ad is determined by the advertiser; some advertisers may be willing to pay more per click than others, depending on what they're advertising.

    CTR is the ratio of the number of times a user clicks on an online advertisement per number of viewers who view the Web site that has the advertisement on it. For example, if one out of 100 people who visit a specific Web site click on an advertisement and are taken to the advertiser's site, then the CTR of that advertisement is 1/100, or 1%.
     
    g r hasib, Oct 17, 2012 IP
  8. BacklinkExpert

    BacklinkExpert Active Member

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    #8
    CPC is click per cost = the amount you earn when people click on your ads
    CTR = number of click / 1000 x 100, the number of clicks per 1000 visitors, eg. 10 clicks out of 1000 visitors, your CTR is 1%
     
    BacklinkExpert, Oct 18, 2012 IP
  9. bc1234

    bc1234 Member

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    #9
    CPC is the cost you are payiing per click while CTR is the ratio of clicks generated out of total ads displayed.
     
    bc1234, Oct 18, 2012 IP
  10. abhiquick

    abhiquick Active Member

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    #10
    I think he got his answer in one or two replies. Everybody posting same. Its of no use.
     
    abhiquick, Oct 18, 2012 IP
  11. North Star

    North Star Peon

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    #11
    CPC is cost per click. CTR is click through ratio.
     
    North Star, Oct 22, 2012 IP