What is a good amount to start with for Adwords?

Discussion in 'Google AdWords' started by Knertified, Oct 28, 2005.

  1. #1
    Sorry if this has been covered but say you built up a website, You have adsense but you want some more traffic. What would you spend on adwords? How much more traffic do you see after using adwords for a week or month? Is it worth it?

    Thanks!
     
    Knertified, Oct 28, 2005 IP
  2. KernelKlink

    KernelKlink Peon

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    #2
    It really depends on your market, what your promoting etc... Normally I will calculate the maximum I am willing to lose on a conversion and be willing to lose 3x that to start with. So if the item has a 200 dollar markup and I'm willing to spend 150 per conversion I'll be willing to lose 450 when I first set up an ad for it.
     
    KernelKlink, Oct 28, 2005 IP
  3. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #3
    Are you selling products or services? If you're looking to buy traffic using AdWords in the hopes that people click on your ads - and you have no products or services where yuo make a nice margin - you'll just be chasing pennies.

    You can start seeing substantial traffic within minutes of setting up an AdWords campaign.
     
    GuyFromChicago, Oct 28, 2005 IP
  4. Knertified

    Knertified Guest

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    #4
    I was afraid of this. I run a car automotive forum so until I start selling subscriptions or products I assume it's a waste of time to do adwords.
     
    Knertified, Oct 28, 2005 IP
  5. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #5
    Depends. I've run AdWords campaigns for forums before that did not sell products. I viewed it as an investment in the forum's future. You can get some great members in your forums using AdWords.
     
    GuyFromChicago, Oct 28, 2005 IP