In desperate need of help!!!!!!! Ok, so I have been doing PPC forever, but I took a break and just starting up again. What the hell happend? I uploaded a campaign that was doing great previously, and now they want me to spend $10.00 per click? thats insanity, just a few months ago I was pay like .25 a click. I should have a fine quality score because my lp is very good. What should I do?
You are probably a victim of the Google "slap". There are a variety of reasons Google may have docked your wuality score, but one thing it could be is that you need to link to a multi-page landing page. You should also include the keywords you are bidding on in the landing page and your ad. I hope this helps...
yeah thanks for the reply I have 6 pages of completely unique content...along with every keyword I bid on in the landing page, not just in the head but written within the content. It is very strange!
any other ideas? maybe google does not like the domain I have because I advertised before the slap. Possibly registering a new domain would change google's mind on my webpage?
Oh and also, the weird thing is it is only for this campaign, no other campaigns are like this. all of my other campaigns work fine, its just this one will not activate unless its $10 per click.
Sub-domains are treated as new domains for adwords, you can try moving the site there and put the landing there too. Plus they want incoming links too now.