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What do you Estimate Adsense NET Payouts Percentages to be when its all said and done

Discussion in 'Payments' started by waystar, Dec 15, 2010.

  1. #1
    Has anyone tracked Adsenses net payouts on average? Say for example 100 clicks comes in through Adwords side using their content network at $1.00 gross CPC.

    After Google takes their cut and all other reconciliation like:
    -Repeat IP not within threshold
    -Click Fraud
    -Clicks originating from anonymous proxies
    -Bots and IP’s found in Blacklists
    -Click Farms
    etc

    What percentage of Google gross revenues ($100.00 dollars) do you think you are netting with your Adsense campaigns?

    Less than 5%
    5%-10%
    10–20%
    20-30%
    30-40%
    40-50%
    50-60%
    etc.?

    Need some real live numbers from real adsense users
    Any help will be greatly appreciated.

    Thanks in advance
    Wayne
     
    waystar, Dec 15, 2010 IP
  2. lojadeluxo

    lojadeluxo Well-Known Member

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    #2
    i think the mine is 10-20%.
     
    lojadeluxo, Dec 15, 2010 IP
  3. JamesColin

    JamesColin Prominent Member

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    #3
    They say it's 68% for publishers. It's the only figure they gave and only recently after they got sued in Italia.
    I don't know how to use another figure. If I think about it 68% might be real. Advertizers are bidding way less on the adsense publishers network than they are on google search. And adwords keyword tools only give us either the google search or a mix of google search and adsense publishers network high bidding price.
     
    JamesColin, Dec 30, 2010 IP
  4. waystar

    waystar Peon

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    #4
    Thanks for the response.
    I know this is a difficult question to answer since there really is zero data to confirm "any" number. So basically we have a spread between 10%-68% so far?
    :(
    -No IP's
    -No Original Bid amounts provided to track.
    -No way of knowing how much was actually paid for the visitor delivered to the ad..

    Then deduct..

    -Repeat IP not within threshold
    -Click Fraud
    -Clicks originating from anonymous proxies
    -Bots and IP’s found in Blacklists
    -Click Farms
    etc

    How much is left?
     
    waystar, Dec 30, 2010 IP