What benefit do you get from a TYPO?

Discussion in 'Social Networks' started by jasonwilliams, Sep 12, 2014.

  1. #1
    Everybody knows that a typo is not a good thing. It makes misunderstanding happen. But how can some webs like dribbble.com could be? What do they do with its typo? They must have taken good advantage of it. I am curious about it.

    Our site is Ballloon.com, we have been asked many times of why there is a typo. What can I do with this cute little imperfection?
     
    jasonwilliams, Sep 12, 2014 IP
  2. lemon-wasp

    lemon-wasp Peon

    Messages:
    11
    Likes Received:
    3
    Best Answers:
    0
    Trophy Points:
    3
    #2
    I can see how a typo is very effective in terms of organic traffic as many people often mistype when searching for a specific term and you wouldn't probably rank first for a common word but you would probably be ranking first for a common mistyped word. If this makes sense :)

    As for your question, basically, you can be creative and create a 'reason' of why your brand is called 'Ballloon'. Relate this reason to the nature of your business. What does the extra 'L' refer to? Maybe a specific characteristic of your product? Easier said than done but good luck anyway.
     
    lemon-wasp, Sep 13, 2014 IP
    danasurvey likes this.
  3. jasonwilliams

    jasonwilliams Peon

    Messages:
    14
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    3
    #3
    1. Thank you for your wishes. The extra L was taken because the 2 L’s domain has been taken, plus we are not so creative at naming out domain, so, what I’m supposed to do if I want Ballloon to show up people are actually searching balloon?
     
    jasonwilliams, Sep 14, 2014 IP
  4. jasonwilliams

    jasonwilliams Peon

    Messages:
    14
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    3
    #4
    What can I do to connect Ballloon with balloon on Google, when the site is not that great?
     
    jasonwilliams, Sep 14, 2014 IP
  5. danasurvey

    danasurvey Well-Known Member

    Messages:
    1,975
    Likes Received:
    95
    Best Answers:
    0
    Trophy Points:
    138
    #5
    At one point in the past, Nasa.com was directing to a porn site lol. Typos and misspellings can be beneficial, as long as the Google auto-correct doesn't kick in ;).
     
    danasurvey, Sep 14, 2014 IP
    briguy likes this.
  6. jasonwilliams

    jasonwilliams Peon

    Messages:
    14
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    3
    #6
    Lol, Of course, anything porny is popular.
     
    jasonwilliams, Sep 15, 2014 IP
    danasurvey likes this.
  7. SonZ

    SonZ Member

    Messages:
    35
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    26
    #7
    And less people will search using " function, common people will search using balloon instead of "balloon".
    If so, then different search results will shows up. :D
     
    SonZ, Sep 30, 2014 IP
  8. Steve Jay

    Steve Jay Greenhorn

    Messages:
    25
    Likes Received:
    2
    Best Answers:
    0
    Trophy Points:
    13
    #8
    Surely, if your typo is a 'proper name' (a website name), then who is to tell that it's an actual tyo, and not intended? Wasn't www.de'lic'ious.com this way for a long time?
     
    Steve Jay, Oct 6, 2014 IP
    danasurvey likes this.