What are your suggestions to get success in google adwords compaign?

Discussion in 'Google AdWords' started by universe, Apr 10, 2007.

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  1. #1
    What are your suggestions to get success in google adwords compaign?
     
    universe, Apr 10, 2007 IP
  2. cianuro

    cianuro Peon

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    #2
    That depends. What are you trying to achieve?

    Branding, Sales, Leads, Signups?
     
    cianuro, Apr 10, 2007 IP
  3. CRX

    CRX Guest

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    #3
    I think it even doesn't matter what he's trying to get: 1st thing to do is to attract people.
     
    CRX, Apr 10, 2007 IP
  4. GeorgR.

    GeorgR. Peon

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    #4
    learn...research...read...work.

    Quality Ads, Quality Pages, Psychology, etc..etc.... $$$ wouldnt hurt either :)
     
    GeorgR., Apr 10, 2007 IP
  5. simmco

    simmco Peon

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    #5
    Traffic...Traffic and more Traffic....
     
    simmco, Apr 10, 2007 IP
  6. Diggorati

    Diggorati Peon

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    #6
    EASY EQUATION:

    Targeted Relevant Keyword + Relevant Ad Group = High CTR
    High CTR + Relevant VALUE oriented landing page/site = HIGH Quality Score

    Then test...test...test to find the best conversions

    Best regards

    Ron
     
    Diggorati, Apr 10, 2007 IP
  7. CustardMite

    CustardMite Peon

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    #7
    Write a relevant and compelling advert.
    Run it in a few different places.
    Work out which is the most profitable.
    Test new advert text regularly.
    Test different landing pages.
    Bid less on underperforming keywords (or ditch them completely)
    Bid more on overperforming keywords (100 conversions at £4 may be more profitable than 70 at £3).
    Test some more.
    Then do some testing...
     
    CustardMite, Apr 11, 2007 IP
  8. tkg

    tkg Peon

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    #8
    What I learned so far is that there's no free lunch.
    As usual, hard work is required in studying, researching and testing.
    The problem is that there is so much info out there, one must focus or get lost in cyberspace.
     
    tkg, Apr 12, 2007 IP
  9. CustardMite

    CustardMite Peon

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    #9
    Just don't lose sight of your objective - to make as much money as you can.

    Improve your quality score by writing a compelling advert, adjust your bids to be in the sweet spot and make sure your site is well-designed, and you'll be most of the way there.
     
    CustardMite, Apr 13, 2007 IP